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Social Bookmark - Social bookmarking is the practice of posting links to articles and website pages to various "link aggregator" or social bookmark sites, such as Digg, Stumbleupon and so on. Bookmarking sites rise and fall in popularity rapidly, but they generally have several common features:

1. Users can submit links which other users can browse, providing a good way to expose your content.

2. Links get into large pages of lists, which can be normally very easy to navigate, and are generally usually divided up into a "main page" of the best links during the day, and various sub-sections which help you to definitely get exposure in more relevant circles.

3. Links normally can be "voted on" to determine which links acquire more airtime on the front page of various sections. The more votes your links get, the more traffic they get.

4. Some sites, like Digg, fasten a weighting to certain actions and users, so a user who submits popular links will have a vote that carries more importance.

5. Most social bookmarking site users are fairly jaded in terms of the internet, and will ignore things that aren't interesting, funny, or very entertaining. This is simply not a place for your boring press releases.

6. Most bookmarking sites usually have some kind of "social" element to them, allowing users to create profiles, have a friends listing of other users, etc., with the hope of getting users to talk about content between themselves.

Social Bookmark - These are basics, so let's take a look at how best to approach social bookmark submitting. I'm going to use Reddit and Digg as my main examples, however that Reddit itself needs a great deal of familiarity with its culture prior to being able to submit links that anybody even clicks.

Choose your niche

Submitting a write-up on growing bonsai trees to the front page of Reddit won't do you any good - you'll get 30 visitors maybe, none who will buy your products. But submitting it to /r/bonsai, although it only has around 1,100 readers, will probably garner you more attention from interested people.

Ironically, submitting to /r/trees will have much less of an effect, because /r/trees is committed to marijuana culture. The lesson the following is: know your subreddits.

Write an appealing title, and use an image

Standard newspaper/advert headline formats don't work too well on the net, because everyone has become safe from them. Instead you should think of a clever title that interests people enough for more information about what you're writing, or at best promise pictures of cats.

Most bookmarking sites add a thumbnail from the page you're linking to, a treadmill you provide. Go ahead and take trouble to do this - it generates greater click throughs.

Keep at it, and make your links an easy task to share

Social Bookmark - Social bookmarking is focused on persistence, so if nobody clicks on your first link, make another article, come up with a more clever title and check out again. Put a social bookmark submitting widget on your blog or website, and encourage people to talk about your articles. If you've submitted them already, and they have accounts, it only takes another to click an "upvote" or "like" button.

Regardless of anything else, having links to all or any of your articles on half dozen social bookmarking sites is great for SEO.